Whistler peaks at dusk
About us

We help organizations build cultures worth staying for.

Trust Elevated turns culture from a feeling into a discipline — diagnosed with data, shaped with proven methods, and held to a score you can move.

Why we exist

Trust is the highest-leverage asset a company has — and the least managed.

Most organizations treat culture as something that happens to them. We believe it's something you build — deliberately, measurably, and over time.

Trust Elevated was founded to give leaders the tools to do exactly that: a clear read on where trust stands today, a proven method to raise it, and a marketplace of partners to help along the way.

Meet the partners

Two minutes with Rob, Coby and Cliff.

Why we started Trust Elevated, what we learned the hard way running real organizations, and the kind of teams we love working with.

How we build great cultures

A proven method, repeated until trust compounds.

01

Diagnose

We read your company data to map where trust lives and where it leaks — your Culture Score baseline.

02

Align

Hands-on workshops bring leaders and teams onto the same page about what trust looks like here.

03

Embed

The Culture Playbook turns new habits into standard operating practice that outlasts the engagement.

04

Measure

Re-score against your E&Y peer benchmark and prove the lift. Then repeat — trust compounds.

Mountain climber on alpine ridge
What we believe

The summit is a habit, not an event.

Measure what matters

If you can't see trust, you can't grow it. We make it visible.

Proven over trendy

Methods that hold up under data — not the culture fad of the month.

Built to last

We leave you with a playbook and a score, not a dependency.

Rob Purdy, founder of Carlton One and partner at Trust Elevated
Rob Purdy — Partner, Trust Elevated. Founder & former CEO, Carlton One.
Built by an operator

We're not theorizing about culture. Rob already built one that won awards.

Before co-founding Trust Elevated, Rob Purdy founded and led Carlton One, where the culture he built became one of the company's most-cited assets — recognized across the industry and held up as proof that engagement isn't a perk program.

The Trust Elevated method is the operator's playbook from that work: what moves trust in a real company on a real Monday — not what wins a panel discussion. That's the difference between a consultant who's read the book and one who's already done it.

Recognition
  • Recognized for building an award-winning company culture at Carlton One. (Specific awards and years to be added.)
  • Frequent speaker on engagement, recognition, and the operating discipline behind high-trust teams.
Meet the Vlog hosts

The voices behind Trust Elevated.

Candid conversations on culture, leadership, and the messy work of building trust.

Coby
Coby
Partner & culture lead

Add bio — Coby's background, focus areas, and what she brings to the Trust Elevated table.

Rob Purdy
Rob Purdy
Partner & strategy

Founder and former CEO of Carlton One, where he built and led a culture recognized industry-wide. He brings that operator's playbook — what actually works, what only sounds good in a deck — to every Trust Elevated engagement.

Cliff Prang
Cliff Prang
Host & Comedian

Add bio — Cliff's background, focus areas, and what he brings to the Trust Elevated table.

Common questions

Answers, before you ask.

Where is Trust Elevated based?+

We're based in Whistler, BC, and work with organizations across North America, the UK and APAC.

Who do you work with?+

Mid-market to enterprise organizations — typically 250 employees and up — where leadership wants culture treated with the same rigor as revenue.

How is Trust Elevated different from a culture survey?+

Surveys tell you how people feel. Trust Elevated combines existing company data with a proven method (workshops + Playbook + Score) so trust actually moves — and stays moved.

Ready to build a culture worth staying for?